Branding

Acha's Kitchen Indonesia

2020

Situated in the vibrant neighborhood of Canggu, Bali, Acha's Kitchen has established itself as a beloved local Indonesian meal prep and catering service. In response to the challenges posed by the pandemic, the business underwent a transformative shift, transitioning from a traditional restaurant model to a WhatsApp-order-only system.

• As part of a meaningful non-profit collaboration, our team at NinjaReach played a role in revitalizing Acha's Kitchen's brand identity and online presence. With careful consideration and creative expertise, we meticulously crafted a captivating brand identity, curated a harmonious color scheme, and designed their very first menu card. Additionally, we strategically leveraged sharing links to enhance their online visibility and actively worked towards expanding their reach within the digital nomad community.

• Prior to our collaboration, Acha's Kitchen relied on a text-based WhatsApp menu, which, while functional, did not fully reflect the potential of their offerings. With the revamp of their brand identity and online presence, we breathed new life into their menu, infusing it with visually appealing elements, enticing descriptions, and a user-friendly layout that catered to the evolving preferences of their customers.

•The concerted efforts invested in rebranding and expanding their digital presence have yielded remarkable results. Today, Acha's Kitchen has solidified its status as the go-to meal prep and delivery service for Bali's thriving digital nomad community. With a reputation built on the foundation of quality, authenticity, and convenience, Acha's Kitchen continues to delight customers with their delectable Indonesian cuisine, conveniently delivered to their doorsteps.